The Balcony Company design, manufacture and install bespoke architectural steelwork. Their product range includes staircases, balustrades and, of course, balconies! The business operates in a highly competitive market, which has been under some pressure over the past couple of years. For them, it has been critical to take advantage of each and every sales opportunity.
Steve Perring from The Balcony Company explains how important Brightpearl has been to helping them manage a growing business:
The challenge – to maximise sales opportunities in a tough market
"We decided we needed to implement a more structured approach to managing our customers, and Brightpearl was one of the systems we evaluated. Our key requirements were to find a solution that could help us manage customers and opportunities, as well as something that we could access from anywhere, given the fact that the team sometimes works in different locations.
A rich solution which has optimised sales and support
Having trialled Brightpearl, we felt that it offered all the functionality we needed. Brightpearl's quotation system has been easy to set up and even easier to use. It has dramatically cut the time needed to respond to enquiries and enabled us to prepare clearer, more detailed quotations which our customers can understand clearly.
A ‘cloud-based’ system is of enormous benefit to The Balcony Company – the whole team can easily access the system wherever we happen to be working, and as a bonus, backups are maintained without the company having to do anything
The timeline feature makes it possible to easily monitor all customer interactions. This helps us ensure that we are responding to enquiries quickly and efficiently.
More recently, The Balcony Company has worked with Brightpearl to redesign the website. The re-launch has been a great success, and the ease of content management is particularly helpful. And as well as gaining benefit from the richness of the solution, we have benefited from an excellent service experience. Perhaps most important of all, the team at BrightPearl have been a pleasure to deal with. They’ve always been enthusiastic, friendly and ready to provide help whenever we need it. We are more than happy with our choice of BrightPearl and convinced it will be a great help in enabling us to manage a growing business”.
